#141 Polly Hearsey: Business Energetics
Johnny Burke: Welcome to Closer to Venus. I’m Johnny Burke, and today’s guest is Polly.Hearsey, she is a business design mentor who gets results working with frequencies rather than logic. Poly guides entrepreneurs to work with the natural life source and energies of the businesses to uncover their true potential as change creators.
Today we’ll be exploring how something simple as frequency can help you understand who you are and how to live life on your own terms, Polly, welcome to the program.
[Polly Hearsey: Thank you so much for having me. I’m looking forward to this conversation.
Johnny Burke: As are we. So how did you get started working with frequency? Like how did you discover it, especially for businesses?
[Polly Hearsey: Oh, I kind of always knew I wanted to work with businesses, so when I began to experience frequency in a different context, I thought it’s got to have an application in business. But it was a very slow process of being exposed to one thing and then another thing, and then, and, and, and, and, and eventually it was a leap moment when, you know, you just got to think, oh, let’s play with this in a very practical way. So, I mean, I can’t pinpoint the moment for you when I suddenly discovered that, you know, that was a thing, but it, there was just little bits that kept on coming in and turning into something else, and it was just like this big soup, to be honest and I think that’s kind of like what life is, isn’t it? It’s a big soup where suddenly have these moments of clarity where you go, oh, that’s why all of those pieces have been in place it’s a strange, strange thing to suddenly just go, I’m going to do something about this. Because I had been so schooled in normal business approaches that suddenly go, oh, there’s got to be a different way of doing this. And just going, oh, I wonder what it would tell people. And, how different a perspective it might give them.
Johnny Burke: Frequencies and vibration are two words we hear a lot in the world of intuitives and often a lot of these people have, early, episodes or discoveries of the unseen world when they’re younger. Now, when you were younger, did you have any instances of seeing spirits, any kind of psychic phenomena or anything like that?
Polly Hearsey: I don’t recall sort of anything specific, but what I do recall with the benefit of hindsight is as a child, always feeling like I, I could fly. I’d have many moments where I would just feel like I would lift off and I would just scoop through the sky and have immense, an amazing amount of freedom. But I don’t recall having sort of like voices or, you know, or, or seeing ghosts. There was none of that in my life. It was fairly normal. But as I got older, actually that was when I started to have oh, I can’t dismiss that. I can feel something there or something would happen, and you just go that’s kind of weird.
I do remember, I think one of the most profound moments in my life was actually in a crop circle. and if you’ve never been into a crop circle, it’s very difficult to get into one without a lot of other people around. It’s always a very busy experience and there was one we wanted to go and see, and it had actually been removed by the farmer, because he didn’t want people in his field. And literally the same day that he removed it, an almost identical one appeared somewhere else. And we went to see it and we ended up spending an hour and a half in that crop circle with nobody else present. And the energy in there was so strong, it felt like if you imagine standing in the middle of a river and the water doesn’t go around you, it goes through you. That’s what it felt like and there was no denying what was going on there. It was quite profound. And I think those sorts of experiences as an adult, which have made me go, oh, there is more to life than what we can see or what our heads tell us is there.
Johnny Burke: So with the crop circles, I know that there’s been incidents where some were dismissed as a hoax, and maybe there were incidences of, you know, copycats or just people being goofy. But what you were just describing is something that most likely was not a copycat. that circle you just described sounded like it seemed as if it was the real thing.
Polly Hearsey: Having been into a lot, it’s an interesting experience because when you go into something, you walk into it and it has a feeling to it. You either get it or you don’t get it. And I’ve been into somewhere I just go; it doesn’t go anything going on for me. It doesn’t mean that it was necessarily a hoax, you know, it was manmade or whatever, but, or however they’re made, nobody knows. But one of the things I have seen is when you go into some of them, the intricacy with which the stems are actually wrapped around each other; there is absolutely no way that that could be achieved in weeks, let alone overnight when nobody’s looking.
Johnny Burke: That’s, a very good point.I haven’t heard much about crop circles lately, but how the stems were wrapped around, it would be kind of hard to replicate that. I would imagine so. Yeah.
Polly Hearsey: Yeah.
Johnny Burke: yeah, no doubt. So how do we, or how do you define frequency? Is it different from vibration? Are they pretty much the same thing, or not necessarily?
Polly Hearsey: There is so much jargon, isn’t there? It’s just like, and everybody has their own experience of it. So the way I look at it is that we have everything like intention, every thought. Everything has a frequency. The vibration thing I find quite difficult because there’s an awful lot wrapped up in the concept of vibration, but I think if you feel something that has a frequency, then what it does is that you resonate with that frequency, and that’s either a good thing or a bad thing. It’s comfortable or it’s uncomfortable, but there is something that happens to you because of that frequency. Now we live in this massive soup of frequencies and it’s very hard to discern one from the other. But I try to avoid vibration as a word because I think there’s too many associations with it, and too much about being at high vibe.
I can’t get my head around the concept of being high vibe because there is just a vibration. It’s not one thing or another. And I don’t think one vibration is necessarily better than another, it gets so very complicated. So that’s why I just dial it back to the concept of frequencies because everything has a frequency. And if you then connect with that frequency, then you can have an isolated experience of it, and then you can begin to understand how it works with other frequencies in a harmonic.
Johnny Burke: In a harmonic. Okay.
Polly Hearsey: An example I often use in work is I said, if you go to your favorite restaurant and it has a menu, it has a chef, you know, and you love the ambience, you love the food, everything. And then it changes hands then as got new managers, but they keep the same chef, they keep the same menu, and everything. But even then, when you go into that restaurant, there’s going to be a change in the atmosphere. And that is the influence of frequency. So somebody else has come in. So it changes the overall feeling of something. And that’s kind of how I think about it, so if we get more experienced at zoning in on an individual frequency, then we start to be able to discern things that are important to us within this massive noise that we live in. Does that make sense?
Johnny Burke: Yes. And there is quite a bit of noise, the superficial kind, especially, and what you just described is usually, an instance where someone would say, okay, the restaurant changed hands. Different vibe-not to confuse things too much, but that’s exactly what most people would say. Yeah, the vibe is just too different. We would probably use that term because it’s a little bit more familiar because when people talk about frequencies, I usually think about like frequencies on like a radio station or, something to do with like a science experiment,
Polly Hearsey: Yeah, exactly.
Johnny Burke: So you use something called Business Energetics in your work. tell us about that and maybe, offer some examples.
Polly Hearsey: Okay, so when you’re in a business, the most important thing is the thing that you want to do with that business, and that has a very specific frequency. Whatever that business is and it can go through multiple changes and change of focus and people will shift their niche and they will shift what they do and what they offer. But that moment when you created your business, you basically brought into place a frequency. And that frequency, if you could, listen to it, is incredibly informative about the nature of the energy and what it’s here to do and how it wants to function in the world. But then everything that you do within your business brings another frequency into play. So if you then start to offer particular services or you bring on stream particular products, they are bringing in another frequency. So you end up with this harmonic of frequencies in a business.
And what I’ve found is that most people in business find it almost impossible to discern those differences. So they end up going very much into their logic and into their heads in order to be able to unravel it, and that takes them away from the truth of the energy itself. So what I do in Energetics is I actually strip it down for people and allow them to listen to the individual frequencies so that they can understand it. So just to give you an example of how that then gets translated into something, when somebody experiences their business frequency, it talks to them in their own way. I mean, we’ll never talk to two different people in the same way, but they will start to go, oh, it’s got particular color, or it’s got a particular sense of movement because it communicates in sensory ways, So you’ll get, oh, it moves in this way, or it’s got this sort of like feeling or this emotion that’s attached to it, and that makes me feel like this, that, or the other. So you begin to understand how to take that experience that you have and say, okay, so that means my business needs to be really cheerful. Or joyful is a word that people use a lot actually. so it is either joyful or, or no this isn’t a business that wants to be really frivolous. It’s a business that wants to cultivate really deep relationships.
And it’s extraordinary how much information you can get from something as simple as that experience. And the reason that you can get so much from that is that our entire body is like this antenna that is capable of discerning energy and experiencing it and translating it. So if you walk into a room and there’s a group of people you’ve never met before, you will form almost instant assessments of people. Not based on their body language or what they look like, but literally you walk into a room and you go, oh, this feels good, or this doesn’t feel good. Or somebody’s giving off a bad vibe, or they’re giving off a good vibe. and you read that instantly and we’ve underplayed that because it’s so noisy in the world, we don’t create the space to listen to those. But if you actually have that little bit of space to listen to those things, then you start to go, oh, actually I’ve got this incredible ability to gauge what’s going on, to understand what’s going on, and then respond in a different way. So you might respond by protecting yourself when you walk into a room and you just feel really uncomfortable, and you might take evasive maneuvers, whatever. Or you might just go, okay, now I understand that that person is feeling maybe defensive, even though they’re not saying that they’re feeling defensive. And so you respond, and you adapt. We are really, really good at that. You know, that’s what we do, but we don’t give ourselves enough credit for that in our day-to-day lives. But when you do start to do it, and then you look back, you go, oh, I’ve been doing that all my life. You know, in subtle ways, but just not consciously. And I guess what I do is I help people to do it consciously.
Johnny Burke: Okay. So that is the main component of your work is to get them to be conscious of it, even though we probably do that all the time. You feel that every form of consciousness has a unique frequency. How do you explain that to someone when you’re just meeting, let’s say a prospect, a potential client, they go onto your website, and they read about what you do. How do you explain that?
Polly Hearsey: It’s one of the things I don’t normally have to explain very much because by the time people find me, they’ve already worked out that they are not the same as everybody else. But I would explain it like if you had a sea of flowers in front of you, and they’re all exactly the same on the face of it, but you chose to really look at the individual flowers. You would see that no two were the same. That’s the same for people. It’s the same for businesses, and it’s the same for everything that we create in our businesses. So even if you have something, you know what they call an evergreen product, and it’s something that you run as a live experience, every time you run it. It’s going to have a different energy about it. And that’s because you’ve changed and how you deliver it changes, but also, you’ve got different people involved. So there’s all sorts of things that happen in order to make it completely unique every single time. you can then apply that to, you know, everything has, a unique frequency and it’s how you combine them together and It might be the order in which you combine them or the weight that one thing has over another, that everything changes every single time. So it makes us a little bit more alive to how we function, which I think is really important because intuition is just going to get more and more important as a tool for human evolution and, and for our wellbeing in day-to-day life.
Johnny Burke: That’s something I hear, intuition is undoubtedly getting more important, and I think people are, in general, starting to listen to our gut a little bit more. So when you have a discussion with someone, a business, perhaps a group of people, is there some kind of a measure concerning the frequencies as well as the brand components? the brand or the frequencies and the brand have to actually match up.
Johnny Burke: where you’re able to discern, this font that you’re using on your collateral is off brand. It’s not consistent with the frequency or the vibe that you are putting forth. Do you find that as well?
Polly Hearsey: Yeah, yeah. Oh, absolutely. It literally goes down to the details of what color do you have in your brand, what font do you use? One of the big jobs that I get clients to do is to create their own lexicon of words so that holds the energy, your words have a lot of weight in our lives, and they have a lot of meaning and they have a lot of hidden meaning. So when you choose your words very consciously to hold that energy and to sort of like keep sharing it so people can feel what’s going on through the words itself. Yeah. It goes right down to the very details of, how do you write to people and what words do you use to write to them? how frequently do you do it? In what format do you do it? What platforms do you use? It literally, that is the wealth of understanding that we have when we listen to our intuition, because I don’t tell my clients that that’s what they need to do. I can sort of guide them through that process, but it’s such a personal experience that they they know whether something then feels right or doesn’t feel right. And that’s a massive, massive shift for them, not just in their business, but on a personal level because they give much more weight to their inner knowing and their inner authority, and they stop listening to all the noise that says, you need to do this with your life, or you need to do that with your life, or you have to do it this way, or you have to do it that way. And we hear that not just in business, but in life in general all the time. We’re expected to conform and.
Johnny Burke: To me, it doesn’t really make sense almost to listen to from someone at times because the advice is based on what they would do. there’s like an incongruent thing there.
Polly Hearsey: Yeah, absolutely,
Johnny Burke: There’s an energy mismatch or a vibration mismatch where for simplicity’s sake, I’ll use the word vibe.
My vibe is this, someone who’s giving me especially unsolicited advice, who has a completely different vibe, seems to be ignoring the fact that we’re two different people. And if we were the same that advice might work, but it seems to me that’s ignoring, frequency or vibration or whatever you want to call it, would you think?
Polly Hearsey: I mean, coming back to your question about when did I start to apply this to, to my work, one of the things that drove me nuts and still does is this constant talk about blueprints and steps and, you know, guaranteed processes that is absolutely, you know, everywhere in the online space. if you run a business, you can’t avoid it. And yet that’s the problem, exactly what you just said. Two people will not get the same results and, but you will never feel confident. To say, oh, I’ll take this bit, or I’ll take that bit of it, and yeah, that I can make that work and that fits with what I want to do, and it feels good with what I want to do and discard the rest of it unless you are confident, and you trust what you are hearing and feeling inside.
Johnny Burke: Someone might be giving sound advice on how to start a certain type of business, it might make sense to a lot of people, but if your gut says, I know they’re telling me this, but this does not feel right, could it be that simple?
Polly Hearsey: Yeah. I think that’s where we all start. It’s like, yeah, it doesn’t feel right. It’s just giving credence to that niggle in the back of your head, or that really, really tiny, quiet voice that is saying, Nope, stop, stop, stop, stop. Just stop and have a listen for a minute. Because we just live this life that is all about productivity and go, go, go, go, go and we don’t have any space. So for anybody to feel connected to who they are and therefore listen to themselves. They’ve got to consciously take time to create the space, to be able to listen to themselves and learn how to do that. We’ve created this insane world where we just don’t have the space to really understand who we are.
Johnny Burke: this brings up something else that you believe in. Why do you think it’s so hard for us to know who we are? and what we want to do with our lives? Is it because that technology has created this storm of whatever stimuli and shiny, shiny, bright objects, which makes us more disconnected with our world?
Polly Hearsey: I don’t think you can ignore the impact of technology, but technology, I guess, is responding to the cultures that we create. And we have a culture of, in our education system, in our business system and lives generally, is that we have to always be doing that. If we’re not doing something, we’re being lazy or we’re not being productive or you know, are we making use, using our time in a worthwhile way? When actually sometimes, quite often actually sitting down and doing nothing but listening to the birds or experiencing the breeze or you know, just doing, or just descending into your inner world and just having a check in with how you feel. That’s really valid time spent, and that helps us to get to know ourselves, but we don’t give any weight to it.
In fact, we sort of like deliberately push it away in the cultures that we’ve created. It’s not necessarily what people want for themselves because people will talk about the daily grind a lot. And, how it’s just like constantly push, push, push, push. so people are aware of that, but it’s the culture that sustains it. And I think we can change the culture by changing who we listen to and whether or not we respond to ourselves and follow our own intuition.
Johnny Burke: So you’re saying that your clients come to you, for the main reason that they realize they are not like the average person and they need a solution that is a bit out of the box.
Polly Hearsey: I wouldn’t say that they feel that they’re that average. I think they’ve taken the steps to go, actually I want to disconnect from this, but I don’t know what to do instead. because when you say, I am no longer going to play by these rules, then you need to create your own rules of engagement and how you function. And that’s when they go, well, I need someone to help me try and fathom what to do next. How do I listen to myself because I haven’t done that or I’ve had these conversations brewing inside and I don’t know what to do with them.
And people feel quite disconnected from the choices they’ve made at that point because they’ve gone down a career path or they’ve gone down a particular path of getting to a certain level of authority and, or credibility. And then they just go, well, this isn’t really lighting me up anymore, but how do I extract myself from this thing that I’ve created? so they come to me really to sort of like rewind a little bit and to rebuild on a different basis. So yeah, they’ve done the work to realize that they are ready to move out of the status quo.
Johnny Burke: Okay.
Polly Hearsey: Or shift it completely.
Johnny Burke: Shift it completely. It seems to me there might be a similarity between what you do and what a music producer does. Let’s say you have a band that has lots of different songs, but no one is really a producer, and they need an outside influence to kind of guide them back to what they should be doing simply by listening to their gut. Does that make sense?
Polly Hearsey: Yeah. It does because a music producer’s going to have a vision to bring the whole thing together, that’s kind of, yeah, you’re right. That is kind of my role. It’s to be able to say, okay, well, you’ve got these threads that are coming in and, you are experiencing this. And I think my real skill is when a client says to me, well, what it felt like was this; and then I’ll be able to say, well, if you’ve translated that, that means it could be this or that. And, sometimes it’ll be I’ll, suggest and they’ll go, Nope, absolutely not. But the part of the process of making the suggestion is to get them to make a decision. And then other times it’ll be, oh yeah, I hadn’t seen, I’d never thought about it like that.
Often people will find that the thing that they are most drawn to do is either the thing they’ve resisted doing or the thing that they think is so far beyond them that it’s not an option.
Johnny Burke: Really, and the truth is, in that particular case, that thing is not as far beyond them as they originally thought.
Polly Hearsey: Absolutely not. To give you an example, they might think, oh, I keep getting this nudge that I need to do a podcast. And they would just be like, no, I haven’t got enough to talk about. I’m not experienced enough, blah, blah, blah, whatever. Let’s just say that that was their example. And actually the podcast is the best energetic match to what they want to achieve, and it’s the best route for them to develop their authority, and they just need to get the confidence to go ahead and do it . Often the thing that scares them the most is absolutely not out of reach. It’s literally just there, but it’s a decision away. But you’ve got to be guided to take those decisions sometimes because you will never take a decision if you’re still in that space of questioning yourself.
Johnny Burke: that reminds me of what many intuitives will, describe as a nudge from a spirit guide. We haven’t talked about that. I’m not sure whether you’ve had experience with that or not. But it seems to me that you’re almost like an earthbound substitute for a spirit guide that is maybe a few degrees removed from source or whatever you want to call it. But, nevertheless, it’s where guidance is needed, where these people, like many of us, need to start listening to ourselves a little bit more.
Polly Hearsey: We do, and I mean, the way I look at it is I’m not one of those people who has lots of beings come in and communicate with me. It’s very, very rare that I experience that. It’s more about believing that all of that wisdom is already within and finding ways in which we can experience it and translate it and trust it. So, you know, everybody has their own ways of doing it, and that’s really valid because everybody needs a different pathway into it. Whereas I tend to get me, and my route is a little bit more direct and a little bit more, if I’m honest, it’s quite hardcore for people. Because they’re opening up a level of intuition that they have shut off for a very long period of time.
And even the most experienced people who’ve been talking to spirit guides for, decades and you know, their entire life, whatever, they still find this particular path to be one quite challenging because it opens up so much of your intuition. And then there’s a lot of processing that happens and you have to become a different person at the end of it in order to continue with it. So it’s not an easy path, but
Johnny Burke: No, it doesn’t sound like it is.
Polly Hearsey: But then I don’t think any personal development path is, is it?
Johnny Burke: If it were, everybody would be doing it ,right? So you’ve had discussions, dialogue with people that have been talking to spirit guides, guardians and those type of things for years, but even they can benefit from this type of wo
[Polly Hearsey: Yeah, absolutely because it’s a different perspective. I often say, you can take a completely perfect round ball. But you will never understand that ball unless you’ve walked all the way around it. You’ve seen all of the different perspectives of it because the light shines in a different way. The shadow falls in a different way, or the texture, you just see it differently from different angles. So yeah, anybody can benefit because it’s a unique angle and that’s kind of my message to my clients. It’s like, you have that unique angle as well. You have something that nobody else can offer as a perspective, and that’s a core part of what I do in terms of getting people to know who they are, and really listen to who they are so that they can bring together the really important parts of their life, their experience, and bring them into their perspective. Because in the business world, we are told to niche, to focus, to exclude and get very precise. But actually the real strength of any entrepreneur, and I think this is true in life and business, is the breadth of their experience, the breadth of their perspective, because it gives them something that they can bring to other people that is completely unique.
Johnny Burke: Now, can this also be broken down to, if someone doesn’t use the word frequency or vibration, could they just describe it as just energy? Because well, everything is energy anyway. Right? So how do you describe this to someone if they’re having a hard time grasping the idea of frequency or vibration? Do you ever find yourself describing it just as energy?
Polly Hearsey: Oh yeah, I do quite regularly because it’s more accessible to people, because what I do is experiential rather than logical. I don’t actually need to describe that. I just need people to go with it. So when they experience it, then they go, oh, okay. There’s just like the scales fall off their eyes because they’ve seen it and felt it in a different way. That’s the beauty of it. I don’t have to explain it, but people need to trust the process in order to go there, because I can tell when somebody is in their head. They’ll experience the energy and then they’ll immediately come back out into their heads and they’ll try to rationalize it and you can just feel it falling away when they do that. So where the real magic is, is where you experience the, the energy itself, and then you are completely open to what comes next. And you don’t try and get logical with it.
Johnny Burke: Good point about going back into your head, because it may seem like a cerebral process, but it really isn’t, is it? It’s more of a heart-centered something that you understand more with your solar plexus, I would imagine, rather than with your head.
Polly Hearsey: Yeah, absolutely. The way I like to work, and I think this serves intuitive as well, is to experience something and allow your body to do the interpretation and then allow that interpretation to move into your head. Because what we are more schooled in doing is feeling something and then immediately trying to rationalize it or, understand it.
So it’s a game of patience really, to sort of say, okay, that feels like that, and it moves like that. And, then you will find that your incredible brain will give you the words and the understanding of it because you allow yourself to fully experience it. So there’s, it is almost like that pause moment. You need to have a breath and just allow it. So I always say, you know, when working with clients it’s, it’s a slow process because I allow them masses of space. To just go feel it and work out what it meant. I often describe my work as the slow food version of business.
Johnny Burke: The slow food version of business. Okay. All right. Anything else we should know?
Polly Hearsey: learn how to trust yourself. Learning how to trust yourself is one of the biggest skill sets you can possibly cultivate in your life and it will just stand you in such good stead.
Johnny Burke: Keeping things simple. I like that, Polly,Thanks for joining us today. How can our listeners find you online?
] Polly Hearsey: They can get over to my website, which is pollyhearsay.co.uk and get in touch with me and find out what I do through there.